LIV Golf faced challenges managing officiating with traditional broadcasting methods, leading to slow decision-making and a lack of broadcast integration. The goal of the Rules Bunker application was to streamline golf officiating, enhance real-time decision-making, and improve the broadcast experience.

I led the end-to-end design and development strategy for the Rules Bunker application (0 → 1), working together with leadership and engineering. The mission team kept revolving with engineers swapping out to other projects. I took the lead of the design, vision and direction for the application

Officiating in LIV Golf was a cumbersome, manual process prone to errors. Several factors added complexity to the officiating workflow:

Livgolf didn’t have any solution to this, Not to mention the ever changing personnel on ground from course to course created more problems. Moreover, to get one broadcast feed you need a splitter and one sdi cable to connect to your pc. With over 40 cameras of course it became virtually impossible and cost millions to set up all of those displays, however with Mobii’s technology we removed that limitation. To learn more about how mobii solves ultra low latency issues click here

When liv execs saw Mobiis potential in bringing ultra low latency feeds from all cameras with just the use of one computer, they wanted to juice out as much as they can, with that came the defining requirement for this project. Being able to send out a clean feed to broadcast. To show the fans the thought process and evidence the officials have, rather than getting a statement the next day without further explanation. Something LIV was very willing to make happen. Now we had 2 metrics for success

With LIV Houston around the corner we only had less than 3 weeks to get the MVP out and this was the best opportunity to take my initiative during this and onboard lead devs and the entire team (sitting in South Africa) to the problem, get their input and brainstorm ideas and possibilities to make it work. With our team available on LIV Courses we got access to speak with officials, see their workflow and understand their requirements  With only three weeks before the LIV Houston event, we had to develop a Minimum Viable Product (MVP) on an aggressive timeline. I initiated collaborative workshops, involving lead developers and team members based in South Africa, to brainstorm ideas and understand the technical constraints.

The MVP evolved significantly through multiple iterations to meet both the technical limitations and user requirements. By focusing on what mattered most—seamless usability and efficient controls—we quickly pivoted based on early feedback and improved coordination with leadership. The final MVP provided an intuitive, reliable solution that officials could easily understand and integrate into their workflow.

We designed the interface to resemble the officials' familiar EVS machine workflows, improving usability. LIV's own nomenclature was incorporated to name the 'holes' and cameras, ensuring officials could quickly identify and access relevant feeds. The layout is broken into 2 main sections:

Rules bunker was a great success. Not only from a technical standpoint but for Mobii as as well. We cemented ourselves as innovators of tech, which is huge win for the company. A summary of the impact is listed below

Mobii was able to ‘wow’ a lot of LIV execs with our capabilities, this created trust and we were able to sign on a few more contracts with LIV for xx million dollars (the price is hidden due to NDA. To learn more details contact me)

In retrospect, there were a lot of tradeoffs and challenges we had to overcome to get past the finish line. There was definitely a lot to improve upon and a lot I learned.